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Appendix 20

ALDAR University Policy Library

Appendix 20

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Keyword(s)

Q1 Answer the following questions by marking correct option: (CLO1) (5 marks) (15 minutes)

Expected content: Correct answer is highlighted

Marking guideline: (each question carries 0.5 mark; 0.5×10=5 marks).

  1. E-marketing is ……………………
    1.  
    2.  

c.

d.

  1. …………….

Q2. Describe any 2 of the following using short notes/ give examples (CLO2) (75-100 words). (2×5=10 marks) 15 minutes

 

  1. E-marketing
  2. New technologies
  3. Differences between …